Discover

The Good and Bad Store is a one-of-a-kind jewelry boutique offering exquisitely crafted individual message cards and beautiful necklace pieces. Our collection features a blend of loving and sweet designs, as well as seductive and provocative styles. Each necklace comes in a beautiful jewelry box with a customized personal message card inside sure to meet any occassion. Our goal is to bring out the playful and diverse sides of our customers, catering to both the innocent and the daring.

Explore our curated collection and find the perfect piece that speaks to you, or create your own with our customizing option